Employing The Mach 3 Strategy

smooth sheen like could only be accomplished by a Mach 3!

I was shaving my head this morning in the shower with my trusty Mach 3. I thought the blades needed changing. I made a mental note to myself to buy a fresh pack of blades - the woefully overpriced ones at the grocery counter. I had been buying these blades for FIFTEEN years already - I had been paying Gillette a small fortune. Funny, because I had never wanted these high-end blades in the first place - I won this Mach 3 way back in the 1998 Christmas party in my first corporate job. Once I got the Mach 3, somehow I just made a habit of buying the blades. I represent recurring revenue for Gillette. They must love me. If your startup idea can operate with a recurring, … [Read more...]

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