A couple of days ago, I was talking to an “idea guy” with 6 startup ideas he wanted to pursue. I listened and gave my opinion on each. Then he looked at me and asked:
So what do you think?
Puzzled, I replied:
About what?
Coyly, he then asked:
What should I choose?
No mentor, confidante, or adviser can answer this sort of question.
Only you can.
It’s easy to get carried away with money potential, or how “sexy” an idea is. Careful. Choosing a startup solely based on these will almost guarantee failure.
The process starts internally. Follow your heart.
We have heard this from thousands of successful entrepreneurs: your passion will fuel your startup.
So what ignites you?